Automotive Labels Market research report presents a thorough study on the overall market by Application 2030
An attractive label often adds to brand recognition. Automotive
labels are used to display company name, model specifications, components
information, technical information, cost, and barcode in automobiles. Automotive
labels are durable even in high temperature. They are designed to cope with
engine conditions, such as exposure to liquids and high temperature.
There are a number of ways in which automotive
labels can be produced, including dye sublimation, solid roll
laminating, direct-dye printing, laser printing, desktop publishing, and many
other methods. The most common method of automotive part labeling is the
direct-dye printing process, which uses pressurized streams of colored water to
produce high-quality, vivid, full-color automotive labels from simple
components.
Market Dynamics:
Increasing production and sales of passenger vehicles and
the growth of the automotive sector, especially in the Asia Pacific, on account
of new product launches by vehicle manufacturers is expected to propel the
growth of the automotive labels market. For instance, passenger vehicle sales
in India increased by 26.45% to 272,027 units in September 2020, up from
215,124 in September 2019, according to the Society of Indian Automobile
Manufacturers.
Moreover, increasing demand for (adoption of) electric or
hybrid-electric vehicles around the world is expected to augment the growth of
the automotive labels market. For instance, Toyota plans to offer at least one
electrified option for every model it produces by 2025. The company aims to
sell 5.5 million electrified vehicles worldwide by 2025.
Increasing demand of smart labels such as RFID (Radio
Frequency Identification) and barcode, mandatory compliance to the automotive
labeling laws, and rising demand for eco-friendly production techniques is also
expected to fuel the growth of the automotive labels market.
Competitive Analysis:
Major players operating in the automotive labels market are Precision
Contract Manufacturing, Lewis Labels Products Corporation, Dunmore, Barry-Wehmiller
Companies, CCL Industries, Sika AG, 3M, H.B. Fuller, UPM-Kymmene Corporation, and
Avery Dennison Corporation.
Major players in the market are involved in different business
strategies, such as product launch, to enhance their market position or to meet
increasing demand for labeling. For instance, in January 2021, Accraply
introduced Sirius MK6, a heavy-duty, modular labeler designed for high-speed
label applications with repeatable, toolless changeovers reducing waste and
saving time.
In August 2020, StradVision, launched a cloud-based Auto
Labeling Tool (ALT) that works with the company's pioneering SVNet solution to
quickly and accurately identify potentially hazardous objects and road
conditions.
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